Your trip should fit you, not the brochure.
A packaged tour hands the same trip to everyone. The friends who want rooftop bars, not another temple. The grandparents who came for exactly those temples, and a slower pace. The expecting mother who would rather watch the boat than be on it. The family that needs early nights, the couple that wants a long dinner for two. One fixed itinerary, and they call it a holiday. We work the other way round: we start with who is travelling and what you actually want, then build the trip around you. Same destination, a completely different trip.